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Saturday, October 8, 2022

How to Write Powerful Content for Your Blog

Effective websites attract users with their valuable content.  Let’s try to figure out how to write powerful content for your website or blog.

This article will focus primarily on creating text content, going over the main stages of writing texts, and identifying the criteria they should correspond to.

The Following questions will also be answered:

Why are some texts read and others not? 

What is the formula to write unique website content? 

What important point should you focus on? 

This article will be helpful for novice publishers who want to monetize their websites and blogs and are ready to create quality content.



 

step-by-Step guide on how to write great content for your website

Any process consists of specific steps that come one after the other in a particular sequence. Writing great content for your website also includes a pattern of consecutive and related actions.

1. Choose your article's topic

Choose a topic that’s relevant for your target audience. It should correspond to a type query (information, navigation, target purchasing). For example, this one’s always relevant: What dietary supplements help lose weight when you’re over 50.

2. Do your homework on the topic

Do recon work even if you’re a mega expert on the topic. It’s always important to just google articles dedicated to the same issue. You’re guaranteed to find something you missed. 

Take a look at the benefits of the product that your competitors highlight, and you don’t. Highlight the advantages that only your product has. This way, you’ll be able to stand out from your competitors.

3. Identify your article's objective

Any content has to have an objective. Why is identifying your objective important? Your objective is what helps you stay on track during narration and achieve your desired result faster and with less effort.

Do you know the purpose of your article? 

Your article must answer such user concerns like:

  • What’s in it for me?
  • Why should I buy this from you?
  • What do I need to do to get it?
  • Why should I buy here, not from competitors?

4. Lay out your bullet points

Briefly cover your main points, make a mental note about the things you should focus on in your article.

5. Prepare a draft version

Create a draft with all the essential points. Don’t worry too much about the structure at first. It will appear as you go.

6. Check if the points you listed support the primary objectives

Highlight the main benefits the user will obtain by purchasing your product or using your advice. And don’t forget about the value for the consumers. Spice up your points with an understandable and straightforward call to action.

7. Verify the information

Now you can get down to fact-checking. If you use research data, expert opinions, reports, then make sure to double-check all the numbers. You must be sure that the information you want to share with readers is factually correct.

8. Draw up a plan for your article

What’s a plan for? You need a plan to make sure your storytelling is convincing and powerful and to check that you haven’t forgotten a single meaningful point.

For example, let’s make a plan for an article called: how to meet people when you’re over 50. Tips that work!

An example of an article's plan

I. Introduction. The entire world has long migrated to the Internet, yet finding a partner is as tricky as ever. It’s hard to meet people, especially when you’re over 50. Provide some numbers.

II. Main body. Tips that work!

1. What stops people: Top 5 fears and myths that it’s time to bury and forget.

2. How to stop being afraid and to start acting? 

3. Expert tips.

4. Top 10 services that organize the leisure of elderly couples.

III. Conclusion. An answer to the question: “How do you find a partner if you’re over 50?”

9. Write the draft of the article

The most exciting part, though the most challenging. It’s not obligatory to start by creating a headline. Sometimes, it’s the final chord of the symphony. Keep in mind your users’ problems and your own goals, and check with the plan you’ve come up with earlier.

10. Edit the article

It is better to start editing your article the day after you wrote it or at least several hours later. 


11. Make the article readable

No one will read a text that is just a single block of text. Your text needs subtitles, numbered and marked lists. The text must be airy, with indents, small empty areas between blocks.


Conclusion

Whatever website content you write, the only objective is to grow income. And the final result depends on how well you understand what your audience wants, needs, and expects. 

Visitors will be drawn to exciting and useful content, which you can use to promote products and turn a profit. 

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